Why I'm Giving Urban Decay 24/7 Eye Pencil Another Chance

Saturday, August 29, 2015 - Posted by Unknown at 6:17 PM
For years Urban Decay was my favorite brand for both Eye Shadow and Eye Liner. Unfortunately over time my eyes became more and more irritated by Urban Decay formulations. I parted with all my Urban Decay products, and the hardest to let go of were my 24/7 Eye Pencils. I am a huge fan of teal and turquoise liners and have been unable to find a natural formula that would recreate my favorite liner look.

But sometimes you want to window shop, and I will admit I frequently window shop at Urban Decay's website. I noticed that my favorite liner colors, Flipside and Covet, were no longer offered. Many new colors were being sold, so I looked up a few of my favorites on the cosmetics safety database.

Deep End is considered a "bright metallic peacock shimmer". Safety information for Deep End can be found here. Deep End appears to be the reformulated version of Flipside.

Junkie is considered a "metallic teal shimmer with gold micro-sparkle". Safety information for Junkie can be found here. Junkie appears to be the reformulated version of Covet.

    Urban Decay 24/7 Glide-On Eye Pencil Junkie, Deep End

   Urban Decay 24/7 Glide-On Eye Pencil Deep End, Junkie


I have been wearing these for the past week and am happy to report that so far I have not had any irritation from them! I would not have considered purchasing these if it were not from the Cosmetics Safety Database rating of 2. Many of the more natural products I have have a rating higher than 2, but in an ideal world everything I use would have a rating of 0-2.



You will definitely want to avoid these if you have problems with:

Phenoxyethanol
Chromium Oxide Greens
Ferric Ferrocyanide

I will always focus on natural makeup, but I appreciate that a brand I used to love has reformulated a product and made it more accessible to me as an ingredient-conscious consumer!

There is a lot of controversy on whether or not Urban Decay is considered cruelty free. This was taken from their website:

"Urban Decay is a cruelty-free brand and is committed to ending animal testing. We do not test our products on animals, nor do we allow others to test on our behalf. Additionally, we require our suppliers to certify that the raw materials used in the manufacture of our products are not tested on animals. Our Brand is certified by both PETA and The Leaping Bunny Program (CCIC) as cruelty-free."